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Economy

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February 02, 2018

Payment banks, once hailed as a game-changer in furthering financial inclusion for all has been stuck with practical constrains. Critically examine  

Refer – Business Line

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IAS Parliament 6 years

KEY POINTS

Payment banks

·         Payment banks were introduced by RBI to deepen access to formal financial services in unbanked and under-banked areas.

·         It can’t offer loans but can raise deposits of up to Rs. 1 lakh, and pay interest on these balances and can issue debit cards and ATM cards.

·         It primarily aimed to help people to open a bank account almost at their doorsteps with the help of an agent.

·         Payment banks can enable transfers and remittances through a mobile phone.

·         Hence it is hailed as a game changer in furthering financial inclusion for all.

·         Few example of payment banks in India are Airtel money, Paytm payments bank, Vodafone m-Pesa, etc.

Practical constrains with payment banks

·         Lack of awareness – The awareness about payment banking system is yet to reach the vulnerable, illiterate, low-income and rural population.

·         Different options – Among those customers who knew about the product, especially in urban areas, there was little interest in using it, since several other options already existed to perform financial transactions.

·         Lack of training – Agents who work for payment banks have limited training on the features of the product, terms and conditions and its benefits.

·         Heavy workload – Payment bank agents are frustrated due to amount of time needed to on-board customers, conduct transactions on their behalf.

·         Less incentives - The agents were not provided with adequate incentives to promote the product.

·         The monetary commission provided per transaction was also too low.

Way ahead

·         Payment banks need to intensify their efforts and try different approaches to create awareness about the product.

·         Payment banks need to heavily invest in marketing, especially in rural areas, and compensate agents substantially.

·         Payment banks need to explain the features and uses of the product to their agents such that they can effectively transfer this knowledge to the consumer.

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